Rich Enterprises, Inc.
Providing B2B Cold Calling Services throughout the US and Canada
Business to Business cold calling services are vital to growing companies - just like yours. Our services will take your business to the next level.
Businesses Need to Grow
A strong B2B Cold Calling program determines whether your business has the needed revenue to survive or sustain company growth. Our services are vital to growing companies - just like yours. Outsourcing your B2B cold calling campaigns will take your business to the next level.
Our commercial cold calling services allow us to locate prospects, qualify leads, and set new sales appointments for you while it also allows your team to focus on presenting, selling and building your business.
Rich Enterprises specializes in Business to Business (B2B) commercial cold calling and telemarketing services. Here is a quick summary of our B2B cold calling services:
- We act as your inside sales team, so that your outside sales team can utilize their time wisely in closing and negotiating rather than cold calling and researching.
- Rich Enterprises works in conjunction with your outside sales staff. We complete the legwork in governmental and business sales. TOGETHER, we can increase your revenues and the overall success of your company.
- Our commercial cold calling services will bring sales leads and qualified sales appointments to you.
Commercial cold calling brings new leads and appointments.
B2B is an acronym for business to business. B2B includes sales calls from one business to another business and calls for commercial purposes (as opposed to residential). Cold calling is the process of initiating calls to your prospects that are not familiar with your business and are therefore considered to be "cold".
B2B cold calling involves calling your commercial prospects, determining if they have need for your services, and assessing their interest level. The goal with each outbound marketing call is to generate a new business lead or sales appointment for your team. Obtaining qualified leads and appointments is the key to increasing your revenue and business.
B2B cold calling programs ensure that you have a continuous supply of new qualified leads and interested prospects – which is also referred to as a sales pipeline. Leads and appointments provide you with opportunities to present your product or service to interested prospects. Leads and appointments can be converted into new commercial accounts and ultimately, new revenue growth for your business.
Crucial Aspects for a B2B Cold Calling Program
There are three crucial elements for a B2B cold calling program:
Approach - When cold calling, the first objective is to reach the decision maker and inform them about your product or service. The approach includes the initial scripting, follow up scripting, and rebuttals for objections. The approach should be well documented, so that the cold caller understands how to present your product or services and is able to use strong rebuttals for objections. For many companies, the approach must be modified or adapted to specific target markets so that key benefits and industry lingo are used.
Target market and contact list - The target market defines which prospects will be pursued. Demographics of the target market are used to purchase an appropriate contact list. Demographic factors can include number of employees, yearly revenues, SIC codes (or type of business) and geographical factors. You may want to review our segments page for more information.
Call team - Cold callers must have the finesse to work through difficult gatekeepers, introduce your product or service to key decision makers, open new doors, and the tenacity to attempt 20-25 calls per hour. You need to work with a company that has the experience needed to excel.
Your Business Can Benefit From Our Services
The following questions may help you determine if we can help you increase your sales and revenues:
Could your business benefit from 200 to 1000 prospecting and cold calls EACH week?
Would new sales leads and appointments allow you to better penetrate your market and find new customers?
Could you benefit from obtaining prosperous new contracts?
Does your sales team have time to research prospects, make cold calls, and find new business? Are they effective?
If you would like to learn more about how we can help, please contact us today.
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